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RSA Insurance now Liva Insurance

By Ayesha

Understanding Liva Insurance’s Market Position

Liva Insurance represents a new chapter for what was previously known as RSA Insurance. Both companies share common foundations as pioneers in the ins...

About Liva Insurance (the brand name of RSA Insurance)

Established over 300 years ago, this major global insurer became known as RSA in 1996 following a strategic merger between Sun Alliance and Royal Insu...

Core Values and Service Philosophy

Liva Insurance operates on fundamental principles that prioritize customer satisfaction and market innovation. These values drive their approach to in...

RSA Insurance (now Liva) Product Portfolio

Liva Insurance offers comprehensive coverage options designed to meet diverse insurance needs across different customer segments. Whether you’re an in...

Innovation and Technology Integration

Liva Insurance continues to embrace technological advancement in insurance service delivery. This commitment to innovation includes:

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